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About this item
Hero ingredient: baking soda toothpaste uses this completely natural cleaning ingredient to effectively remove plaque and hard-to reach stains whilst still being gentle on tooth enamel
Effective daily protection: gum toothpaste protects against plaque, bacteria and acids caused by everyday food and drink that can attack enamel, causing cavities and bad breath
Superior whitenening results: baking soda toothpaste gives whiter teeth in 3 days with twice brushing, clinically proven and designed to deliver superior stain removal vs non-baking soda toothpastes
Provides lasting freshness: neutralisies acids caused by everyday food and drink and remineralises tooth enamel and helps to return oral PH to neutral levels and remineralise and strengthen enamel
Ecologically minded: toothpaste is made to be 100% recyclable (Carton, Tube and Cap), it has no preservatives, no artificial colours and is vegan friendly